John Hawkins highlights a bunch of allegedly conservative pundits that no one actually reads.

Of late, there seems to be an abundance of "Republican" pundits willing to attack other Republicans on demand, trained-seal style, for a wildly applauding liberal media. However, it's worth noting that none of these pundits could fairly be described as moderately popular or influential in the Republican Party at the present moment -- but of course, as long as they have nasty things to say about other Republicans, the media can't get enough of them.

Hawkins goes on to name names and decry their lack of talent. Fine, but what's the point?

In this case, the pundit writing nonsense in the forest doesn't in fact make a sound, unless you run a microphone out there.

Its incontestable that the liberal media has given these hacks a sinecure for partisan political purposes, but its a useless strategy--much like their business plan. The left doesn't read these people and neither does the right, so why elevate their profile beyond their pathetic abilities to attract what little attention they do?

No good reason.